When you build a brand, you have to define the company’s personality. It has to have a tone, a distinct way of how your customers feel about you.
It’s the story you tell to your customers. I [...]
Did you know that there are over 1.5 billion websites on the Internet today? Among these websites in this vast ocean of information, you have new businesses with brands that yearn to grow th [...]
A strong online personal brand can bring a lot of opportunities your way.
However, it can be hard to stand out amongst all of the other people trying to develop their personal brand.
Thankfully, there [...]
Who doesn’t want to be an entrepreneur nowadays? While the survival rate for new establishments after five years is barely above 50 percent (as of 2015), this doesn’t stop people from wanting to v [...]