Marketing your business is no easy task. There are so many different avenues and investments to explore that picking a strategy for your company can quickly become overwhelming.
Yet there’s a reason [...]
In the modern-day, the Internet is pretty much the primary marketing strategy that matters. Gone are the days when one could purchase a few billboards, put up a few signs, and call it a day for the ma [...]
Wondering how to get to the top of Google in your niche? You’re in the right place.
Moving up the search engines helps improve your business’s visibility, and can mean more money and authority for [...]
More than 81% of American adults have smartphones. The increasing use of smartphones has influenced the nature of social and business interactions. Companies are seeking to have an online presence to [...]
Loyalty. A simple word, but a complicated concept.
We hear it all the time within the context of friendships and filial relationships. But with marketing? Loyalty is very much a less common phrase.
Are you interested in getting new customers for your business? Unfortunately, you can’t rely on the old ways of doing things anymore. You need to move part of your advertising efforts online.
The im [...]
Creating the perfect marketing strategy takes a lot of thought.
Effective marketing hinges on knowing your audience. If you understand their wants and needs, then you can craft a marketing campaign th [...]
You’d be doing your business a disservice if you haven’t conducted a market research survey.
Surveys are one of the best ways to figure out what consumers want from your company. Without them, com [...]
Did you know that 50% of home buyers found their homes through the internet?
This is why real estate agents need to make sure that they have a good website that is attractive, easy to use, and uses re [...]
Americans spend more than 11 hours each day interacting with media.
Your audience is already online, so have you ever thought about using a webinar to reach them?
If not, you’re missing out on a val [...]
Every business wants to be more efficient. Getting the right tools can mean that you and your staff do more with less. That can free up your time on serving your customers.
There are hundreds of busin [...]
Do your employees often tell customers, “Sorry, I’m waiting on the computer”? Is employee efficiency compromised by slow computer processing? If so, you may need to consider hiring a specialist [...]
Did you know that over 209 million Americans were online shoppers in 2016? With so much money flowing through eCommerce sites, it would be an expensive mistake to not sell your products online. Howeve [...]
So, you have an e-commerce website and you want to make sure it’s safe and secure for both you and your users. You know you need an e-commerce security suite to do just that, but you aren’t sure w [...]
In today’s era of digital marketing, businesses must be creative when it comes to promoting a new product or reinventing an old one. The attention span of the average consumer is steadily shrinking. [...]
Are you tired of slow websites? Your visitors are, too.
Research shows that most people expect a website to load in less than three seconds. Any longer and you’re bound to lose visitors.
If you’re [...]
Choosing the right search keywords is one of the most important aspects of a good search engine optimization (or SEO) strategy.
If you haven’t been focusing on keywords when creating content for you [...]