Find Customers With PPC Advertising
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PPC marketing is something you’ve probably come across in some form or another. The paid channel advertising landscape is worth hundreds of billions of dollars. In 2011, the ad-supported Internet co [...]
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How to Use the Google Ads Keyword Planner
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The Keyword Planner is the one must-have tool for any Google Ads campaign so you can find profitable keywords. You’ll learn how to add “seed keywords” that help you uncover hidden gems, how to i [...]
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How to Optimize Your Google AdWords Quality Score
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The importance of Quality Score can’t be overstated. If you can master Quality Score, you’ll sleep easy knowing that you have an AdWords campaign that’s giving you the best possible ROI. However [...]
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How to Manage Your Campaigns Using the Google Ads Editor
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Want to make bulk edits to your Google Ads campaign? Do you have multiple people working on a single campaign? Or do you just want to tweak your ads and keywords while you’re offline on a flight? Th [...]
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How To A/B Test Ads In Google Ads
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Considering that Quality Score is based mostly on your ad’s CTR, it makes sense to figure out which ads tend to perform best. Fortunately, Google Ads has a built-in A/B testing feature so you don’ [...]
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How to Use Google Ads Extensions
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Looking for an easy and effective way to increase your ad’s visibility and CTR? Look no further than Ad Extensions! Ad Extensions offer you the ability to show potential customers your phone number, [...]
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How To Setup Product Listing Ads In Google Ads
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If you have a physical product that you sell on your ecommerce website, product listing ads (PLA) are for you. PLA ads allow you to show off your product’s images, prices, and description within Goo [...]
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What is a Redirect Chain? The Complete Guide
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Wondering what a redirect chain is? Good because I’ll show you exactly what they are, why they matter for SEO, and how to fix them. Let’s jump right in. What is a Redirect Chain? A redirect chain [...]
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