7 Benefits of Using Repurposed Content
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Repurposing content can be confusing for many website owners. Is it cheating? Are you duplicating content? All of these questions can cause many blog and website owners to not go through the process o [...]
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How to Get More Likes on Facebook Without Paying for Followers
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Establishing a strong social media presence is crucial for brand survival in this day and age. No matter what type of business you have, you need to focus on your Facebook advertising strategy. Don’ [...]
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Time to Act: Review Responses Just Evolved from "Extra" to "Expected"
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I’ve advocated the use of Google’s owner response review feature since it first rolled out in 2010. This vital vehicle defends brand reputation and revenue, offering companies a means of transform [...]
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How to Write Meta Descriptions in a Constantly Changing World (AKA Google Giveth, Google Taketh Away)
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Summary: As of mid-May 2018, Google has reverted back to shorter display snippets. Our data suggests these changes are widespread and that most meta descriptions are being cut off in the previous rang [...]
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