The world of digital marketing is changing rapidly, so fast that it is hard to keep up with. In fact, 76% of digital marketers are saying that marketing has changed more in the past two years than in [...]
We've all been there: you plan, launch, and eagerly await the many returns on a content campaign, only to be disappointed when it falls flat. But all is not lost: there are clever ways to give your fa [...]
Do you know how local SEO services can help you grow your home improvement business?
Home improvement isn’t an online-only line of business – it’s something that needs to be done in person. Howe [...]
If you’ve been running your website for a few years, you’ll likely have multiple pages/posts targeting the same topic or keyw [...]
Is there anything more fun than shopping for a baby? In 2017, proud parents, grandparents, aunts, and uncles bought over $9 million worth of baby clothes — that’s not even counting baby furniture, [...]
Over half a million people start their own businesses every month, meaning if you’re selling online, you need to stay competitive. If you’re offering similar products to another online store, you [...]
Want to widen your audience reach on social media? Do you target niche audiences on Facebook with your social media content?
Targeting new niche groups of Facebook users along with your current Facebo [...]
Especially in light of Google’s recent choice to move to a mobile-first index, your local SEO strategy is more important than ever before.
However, many businesses might not be aware of how to optim [...]
Perhaps one of the most difficult parts about maintaining a blog is SEO.
What was once a trending topic is now a cornerstone marketing strategy and more and more people are using SEO outsourcing compa [...]
Are you creating an SEO strategy for your portable generator website?
You can have every other part of your SEO strategy in place, but without the right keywords, your SEO strategy might not bring the [...]
Building a strong digital presence is a complex challenge.
Companies confront marketing dilemmas like what SEO strategies do we use and should we compliment with social media appearances, every day.
Your company is ready to launch a new product. This is an exciting time for you and everyone else involved.
Depending on your industry and brand, you’ve spent months or potentially even years develo [...]
Move over street front signs, local search now has more power for bringing in walk-in store sales and traffic. According to research, 50% of consumers who did a local search on their smartphones, ende [...]
Have you been exploring all the ways you might use Google Posts to set and meet brand goals?
Chances are good you’ve heard of Google Posts by now: the micro-blogging Google My Business dashboard fea [...]
I’m sure that if you’ve ever done keyword research, you used Google Trends to check the interest in a given keyword. But man [...]
Back in the day, word of mouth and traditional advertising were enough to get students onto your campus. College websites gladly played second fiddle.
Although colleges and universities t [...]
When was the last time you saw a video on YouTube? I bet you've seen one today. YouTube is too huge and too popular for marketers to ignore.
If you don't have a YouTube channel, now's the time to star [...]
Can’t remember the last time you updated your website?
Do you frequently tweak your website, have a solid SEO strategy, and implement keywords into your content — but still aren’t seeing much of [...]
If your sales are starting to plateau or decline, you’ve got to come up with a new strategy to get a cash injection into the business.
Even if your company is doing OK right now, you have to ask you [...]
There are plenty of drug rehab centers out there, but you know yours is the best. How do you use marketing to show clients you’re among the best drug rehab centers?
Rehab centers are a hard thing to [...]
It’s no secret that people from different generations have different values, mindsets, and behaviors. As a business, you’ve to use this concept to your advantage.
All too often I see companies tha [...]
When is it smart to focus on viral-worthy content and clickbait? When is it not? To see fruitful returns from these kinds of efforts, they need to be done the right way and used in the right places. R [...]
Learning SEO, or search engine optimization, is a crucial step for growing a successful business. In this day and age, it’s probably more necessary than you actually think.
Every business in 2018 is [...]
The era of messaging apps is on the rise. eMarketer’s report predicts a quarter of the world (that’s almost 2 billion people [...]